by Tyler Speegle | Sep 4, 2024 | UGC: Customer Photos and Videos
UGC is powerful and it’s been proven to boost conversions by up to 29%. But its true power lies not in polished perfection, but in raw authenticity. Consider your own browsing habits. When you’re scrolling on your phone, what truly captures your attention?...
by Tyler Speegle | Aug 30, 2024 | UGC: Customer Photos and Videos
User-generated content (UGC) reviews have become a cornerstone of modern marketing strategies. Consumers crave authenticity and social proof and UGC reviews offer a powerful way to build trust, drive conversions, and grow your brand. Let’s dive into 20 reasons...
by Tyler Speegle | Aug 30, 2024 | Reviews and Ratings
Google Product Listing Ads are a powerful tool for ecommerce brands and proven to outperform regulare search results. Add star ratings to the mix? And they’re even more powerful. These ads are a quick snapshot that can make or break a sale before a potential...
by Tyler Speegle | Aug 28, 2024 | Reviews and Ratings
Ever seen a scathing one-star review roll in for your business and felt your stomach drop? You’re not alone. In the digital age, where consumer opinions are just a click away, negative reviews can quickly damage your brand’s reputation. But here’s a...
by Tyler Speegle | Aug 23, 2024 | Reviews and Ratings
The Federal Trade Commission (FTC) has just unveiled a new rule aimed at combating fake reviews and testimonials in the digital marketplace. This development is set to reshape how businesses approach customer feedback. While it presents challenges, it also offers...