by Wade Cline | Aug 7, 2025 | Ecommerce Marketing, Industry Insights and Trends, Uncategorized
AI-powered search is rapidly transforming how customers discover products. From Google’s AI Overviews to ChatGPT and Perplexity’s product recommendations, shoppers are increasingly getting answers — and making decisions — without ever clicking on traditional...
by Camille | Mar 19, 2025 | Industry Insights and Trends
Many ecommerce brands focus on improving their products and marketing but overlook a critical factor: their competition. Businesses make decisions based on assumptions instead of real data without studying how competitors attract customers, convert sales, and retain...
by Camille | Mar 19, 2025 | Industry Insights and Trends
A slow, confusing, or frustrating ecommerce website drives customers away. People expect fast load times, clear navigation, and a seamless checkout process. When they can’t find what they need, they leave—often without coming back. This guide breaks down real-world...
by Camille | Mar 12, 2025 | Industry Insights and Trends
Your prospects and customers expect a quick, easy, frustration-free checkout experience. A slow or confusing checkout process deters them, leading to abandoned carts and lost business. Nearly 70% of online shoppers abandon purchases, and minor issues—like too many...
by Camille | Mar 4, 2025 | Industry Insights and Trends, Reviews and Ratings
Negative reviews impact more than just brand perception. They influence potential buyers and affect future sales. A slow response leaves a lasting impression, showing customers that their concerns don’t matter. Follow the framework below to protect your brand,...
by Camille | Feb 15, 2025 | Industry Insights and Trends
The ecommerce industry is facing new hurdles with the new tariffs announced by President Trump in February 2025. With additional costs on goods from Mexico, Canada, and China, online store owners must reassess sourcing, pricing, and logistics. These changes impact...
