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Leveraging Customer Feedback to Guide Product Development Decisions

Leveraging Customer Feedback to Guide Product Development Decisions

by Camille | Apr 2, 2025 | Customer Surveys and Feedback

Most ecommerce store owners often look at analytics, ad performance, and sales reports to decide what to launch next. But raw data doesn’t explain why a feature failed or what’s missing in your product lineup – customer feedback does. This article provides a...
Seasonal UGC Campaigns: Planning Your Content Calendar for Maximum Impact

Seasonal UGC Campaigns: Planning Your Content Calendar for Maximum Impact

by Camille | Apr 2, 2025 | UGC: Customer Photos and Videos

Most ecommerce brands run UGC campaigns when there’s a sudden push for content or during major sales periods like Black Friday. The issue? It’s reactive. When the campaign starts, the timing feels off, and the results fall short. Seasonal UGC should be...
Integrating UGC into Email Marketing: Strategies That Drive Engagement

Integrating UGC into Email Marketing: Strategies That Drive Engagement

by Camille | Apr 2, 2025 | UGC: Customer Photos and Videos

Most ecommerce emails land in inboxes and get ignored. Some get opened, but few earn a click. Meanwhile, your customers are already creating content that sells better than anything a marketing team can build from scratch: real photos, authentic feedback, and...
Building Brand Credibility with Strategic Company Review Campaign

Building Brand Credibility with Strategic Company Review Campaign

by Camille | Apr 2, 2025 | Reviews and Ratings

For ecommerce brands looking to grow, what customers say about your business as a whole carries just as much weight—sometimes more. While five stars for product help, they don’t speak to your customer service, shipping speed, or how well you handle problems....
How to Craft Product-Specific Review Requests That Get Results

How to Craft Product-Specific Review Requests That Get Results

by Camille | Apr 2, 2025 | Customer Surveys and Feedback, Reviews and Ratings

Most review requests are ignored. Customers either skip them or leave a generic “It’s good” that adds little value to your product page. Why? The message feels impersonal, the timing is off, and the request doesn’t reflect the actual product...
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