Leverage User-Generated Content: How to Encourage Customers to Create Authentic Marketing Materials
User-generated content (UGC) is one of the most powerful marketing tools for ecommerce brands. Studies show that 79% of...
Seasonal Review Management: Strategies for High-Volume Periods
Is your business ready for the wave of customer reviews at the busiest...
Strategic Review Management for Financial Services: Navigating Trust, Compliance, and Feedback
Financial services are performed in a peculiarly accredited environment...
Review Management for Professional Services Firms: Tactics to Strengthen Your Reputation
Whether you're a law firm, financial consultant, or architectural firm,...
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Top 7 UGC Trends for Ecommerce in 2025
With so many product choices available, consumers are becoming ever wary of polished ads in favor of actual customers' experiences before making their purchase decisions. If you want to stay ahead of the game, you'll need to stay on top of the...
How to Build a Shopify Review Strategy That Converts
If you have a Shopify store and aren't vigorously pursuing the gathering and maximizing of customer reviews, you may want to reconsider. Customer reviews are among the most powerful tools for enhancing conversion rates, building trust, and lowering...
Ecommerce Strategies That Will Dominate 2025
The ecommerce ecosystem is brimming with new opportunities and challenges. But with consumers growing increasingly savvy and selective, one thing is clear: traditional marketing strategies are no longer enough. Your customers want to be connected...
5 Best Shopify Post-Purchase Survey Tools
Did you know that 41% of an ecommerce store's revenue often comes from just 8% of its most loyal customers? This powerful statistic underlines the impact of customer loyalty on business growth. To foster this loyalty, knowing what your customers...
How New Tariffs Might Affect the Ecommerce Landscape in 2025
With the election of a new president, anticipated changes in trade policies — including significant new tariffs — are expected to reshape the ecommerce sector in the United States. These tariffs will likely affect supply chains, pricing structures,...
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